Aigency Amsterdam was founded in September 2023 as Europe's first AI agency. In November, we were named ‘Agency to Watch’ by Fonk Magazine. In May 2024, after a rigorous jury process, we received the prestigious SAN New Kid on the Block award, given to the most promising new agency in the Netherlands.
Our continuously growing core team currently includes 35 skilled prompt engineers, each specializing in different areas of synthetic media production.
Meet our founders:
Carina Snippe
Client Lead
With over 20 years of experience, primarily within major advertising agencies, I have held roles as an Account Director and Client Lead.
Upon encountering visual assets generated by AI, I recognized its promising potential for global brands. These visuals not only boast genuine beauty and authenticity but also pave the way for substantial savings in production time, costs, and buyout arrangements for clients.
We enable clients to swiftly and cost-effectively access authentic, professional visuals that align seamlessly with their brand identity. Even detailed images requiring complex production can be realized through AI, and post-production is now more flexible than ever. To me, this is a pivotal moment in the history of creative production.
Chrissie Cremers
Creative Lead
As a Creative Lead with nearly two decades of experience, I've constantly sought innovative ways to craft images. The emergence of AI technology in enhancing image tools has presented a significant opportunity. Generative AI provides a practical solution for challenges such as copyright issues, tight deadlines, and budget constraints. It has quickly proven to be a valuable addition to the creative production toolbox, alongside photography, videography, 3D, VFX, CGI, etc. Sometimes it's the obvious choice for a production method, but there are times when another tool may prove more suitable.
In the summer of 2022, I embraced the challenge of mastering these AI tools. My enthusiasm for creating with AI is unending. Its readiness for use and ability to bring any concept to life for immediate publication is remarkable. AI enables us to visualize any scene or moment instantly, with creativity as the only limit.
However, I soon discovered that achieving mastery over these tools requires more than just enthusiasm. Sophisticated prompt engineering is necessary to gain full creative control over the outcomes. Our team of visual, video, and sonic prompt engineers is meticulously trained to deliver high-quality visual assets that precisely meet the brief.